Magazine Analysis: Vogue Magazine..

Magazine Analysis: Vogue magazine..

 

Main image: The main image on the front cover of these Vogue magazines are of Beyonce and Michelle Obama, both of their images cover the whole of the page, making them stand out to be the most eye catching part of the magazine. The way that both Beyonce and Michelle Obama are dressed on the cover representing them to be classy and sophisticated for its readers, both women are dressed appropriately, not revealing too much and are both naturally posing, they are not made to look too sexualised due to the audience of this magazine. The main image on both these magazines are of powerful, iconic women who are role models to lots of people, the fact these types of people are chosen to be on the front cover show its a strong, classy magazine. The main image and the cover as a whole is representing women as strong and powerful leaders.

Masthead: The masthead is big, bold and stands out as it is the colour white behind the coloured photos, its recognisable to anyone that sees it as the Vogue font and logo is very popular and well known. You can tell the masthead is well recognisable as both of the images on the front, cover over the Vogue lettering in the background, showing that even though the name is covered up you can still tell its a Vogue magazine. The masthead is simple, bold which relates to the more sophisticated and wealthy audience that would buy the magazine.

Audience: The type of audience for Vogue magazine, is women around the age of 18-35, the magazine is suited to older women because it is a classy magazine, full of articles as well as images and fashion clothes, its also aimed at an older audience because of the expensive brands that Vogue advertise, a student wouldn't really buy this magazine to go and buy the types of clothes it advertises, however the younger audience may buy the magazine too, as it is full of the latest fashion and celebrities that they might look up to, making it appeal to younger women too. You can tell the magazine is aimed at more of a female audience, as it has pink writing on the front, and and also has powerful, 'Power 2013' women on the front, other famous females are listed on the front, which may appeal more to a female audience as they look up to these women or idolise them and want to read about them in the magazine.

The audience for Vogue magazine would also be for people of a higher socio- economic standard, mainly people in the A,B and C's, this is because it is a classy, expensive magazine, it is expensive to buy and also advertises well known expensive brands of clothes etc, appealing to a more wealthy person, students of people that have a lower socio-economic standard in the D and E's would probably not buy Vogue as it is expensive and would not appeal to their lifestyle as much.


Cover lines: The main lines on these magazine covers, are normally the name of the celebrity on them so on these Vogue issues the main lines are 'Beyonce' and 'Michelle Obama' the main lines are the names of the celebrity on the cover or included in the magazine because this is the first thing the customer would read on the magazine as it is bold and big in their face and with it being the celebrities name, if the customer saw their name and liked that person they would be more inclined to buy the magazine.

The Vogue front covers are quite simplistic and elegant, they don't use a lot of colour, just plain black and white and they also use an easy to read, basic font. The cover lines also are in capitals to appeal more to make the customer stop and read what it says. The cover lines have bigger subheadings, with the small cover line underneath, which people would read last, the cover lines that Vogue use try to make you find something in the magazine you like to make you buy it e.g the Beyonce cover of Vogue has her name in big writing, and the other coverlines are of other female celebrities to attract the customer to notice a celebrity they like and buy the magazine as they are in it. The cover lines also use the words 'Elegant', 'Inspiring', 'Chic' and 'Strong', because the cover lines are using words like these, it attracts the write kind of audience, making women of an older age who see the elegant and chic clothes to suit them and not the latest trends teenagers are wearing, the cover lines represent the type of audience for the magazine.

Price: The price of Vogue magazine in the UK is around £6.99. The magazine being this expensive shows that it is a high end fashion magazine that would be suited to a wealthier and older target audience, it is more likely to be bought by people with a higher socio-economic status in the A, B and C categories, students wouldn't buy this magazine as it is more expensive to people with their amount of income.